KUALA LUMPUR, 13 NOVEMBER 2021 – Astro Radio meraikan ulang tahun ke 25 dengan menyegarkan aplikasi SYOK dan memacu perjalanan trasformasinya ke hadapan. Bermula 1 November 2021, rakyat Malaysia boleh menantikan lebih 60 stesen baharu dalam talian, menawarkan pelbagai jenis dan kompilasi muzik. Tambahan lagi, saluran berita Bahasa Cina baharu ‘YOU-NEIRONG’, untuk berita terkini dan hal ehwal semasa akan bermula Januari 2022. Stesen baharu di SYOK membolehkan pengguna untuk strim genre dan kategori muzik kegemaran mereka merentasi bahasa termasuk balada, klasik, muzik akustik, muzik tarian, muzik senaman, K-pop, hip-hop, kegemaran di tahun 70an, 80an dan 90an, rock, JiwangCintan, Nasyid, Arab, lagu-lagu Bollywood, Irama Malaysia, Dangdut dan banyak lagi. 

60 stesen baharu dalam talian ini akan tersedia tambahan kepada semua jenama Astro Radio di udara dan di TV termasuk ERA, MY, HITZ, RAAGA, SINAR, GEGAR, ZAYAN, MELODY, GOXUAN, MIX, LITE dan banyak lagi; menjadikan Astro Radio dan SYOK pertama di Malaysia untuk melancarkan stesen radio baharu dalam talian dengan jumlah yang tinggi secara serentak. Pengguna juga boleh menikmati banyak ciri baharu yang menarik dan dinaik taraf seperti ‘mod gelap’ (dark mode); ciri ‘penggera’ (alarm) yang membolehkan pengguna menjadualkan stesen radio pilihan mereka untuk distrim secara automatik; saluran ‘video langsung’ (live video), memberikan pengguna kelebihan untuk berinteraksi dengan orang lain semasa sesi video langsung; manakala podcast – carian podcast yang dipertingkatkan berdasarkan kategori, membolehkan pengguna meneruskan penstriman di tempat mereka berhenti, mengatur podcast yang dimuat turun ke dalam simpanan, berkongsi di media sosial; dan banyak lagi. 

Kenny Ong, Ketua Pegawai Eksekutif, Astro Radio, berkata, “Semasa kami memulakan perjalanan transformasi kami untuk berkembang sebagai rangkaian hiburan audio dan infotainmen terbesar serta paling berpengaruh di Malaysia, Astro Radio teruja untuk memperkenalkan pilihan penstriman audio yang lebih relevan dengan kandungan yang disusun mengikut permintaan pendengar kami. Kepesatan perubahan dalam ruang digital terus memacu evolusi kami untuk menawarkan lebih banyak aliran muzik dalam talian yang memastikan jenama-jenama Astro Radio sentiasa relevan. Aplikasi baharu SYOK menawarkan pengalaman yang lebih khusus dengan 60 stesen radio baharu dalam talian baharu kami yang disesuaikan dengan lebih banyak gaya hidup dan pilihan. Kami berharap rakyat Malaysia menikmati pengalaman hiburan baharu ini di SYOK melalui aplikasi dan laman web.” 

Ong meneruskan, “Baru-baru ini, Astro Radio turut bekerjasama dengan TikTok untuk melancarkan tiga rancangan hujung minggu baharu ke udara dan di aplikasi SYOK, untuk meluaskan jangkauan dan mempromosikan silang pilihan (cross-promote) kandungan dan muzik yang lebih luas merentasi platform. Selain itu, kami telah bekerjasama dengan ACO Tech, syarikat peneraju mobiliti pintar terkemuka di Asia Tenggara, untuk menyepadukan aplikasi SYOK dalam sistem infotainmen kenderaan; dan dengan HUAWEI untuk menyepadukan aplikasi SYOK pada HUAWEI WATCH 3 Series yang menawarkan pengalaman jam pintar yang lebih tinggi kepada pengguna. Kami juga akan mengumumkan lebih banyak kerjasama, di mana kami ingin terus berinovasi dan meningkatkan industri radio dan audio Malaysia.” 

Kenny Ong, Ketua Pegawai Eksekutif, Astro Radio

Rakyat Malaysia boleh terus strim podcast terkini dalam pelbagai bahasa yang tersedia secara eksklusif di SYOK seperti Confession Bilik Gelap, TechniPod, Moon’s Parenting Tips, Pei Diary with Lingkesvaran dan banyak lagi, dan mengikuti semua kandungan radio langsung (radio atas permintaan) pada bila-bila masa. Aplikasi SYOK juga akan menawarkan rakyat Malaysia akses kepada SYOK Originals, video berbentuk pendek yang memaparkan kisah-kisah menarik seperti Everyday Malaysians, SYOK Busybody, SYOK Food Taster dan banyak lagi. Rakyat Malaysia juga boleh menikmati artikel semasa, berita dan info trafik serta menyertai peraduan untuk peluang membawa pulang hadiah menarik termasuk peraduan SYOK 101 yang tersedia di aplikasi dan ke udara sepanjang bulan November ini, untuk peluang memenangi hadiah wang tunai. 

Aplikasi SYOK boleh dimuat turun di Google Play, Apple App Store atau Huawei App Gallery dan anda boleh melayari lawan web SYOK di https://syok.my/

57 thoughts on “Astro Radio menyegarkan SYOK dengan 60 stesen radio baharu dalam talian”
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